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What does effective engagement look like? Contrary to what many sellers assume, it’s not about increasing the number of interactions or even introducing buyers to the most relevant products. Today’s buying process is a combination of self-research by the customer and key interactions with sales reps to answer questions along the way.

When is the right moment to interact? Dynamics 365 for Sales can provide insights into what your customers are looking for in those key interactions and when.

At eIS Business Solutions, Inc., we want to help your sales reps meet and surpass buyer expectations. Contact us to learn more.

The buyer’s journey is changing, blurring the lines between the once separate marketing and selling functions. Companies that are embracing this change are already seeing positive results, with tightly aligned sales and marketing functions experiencing 38% higher sales.

What does this mean for your business? It starts with a base of shared data. By using integrated tools like Dynamics 365, these two functions can combine customer data from multiple sources to generate more insights that help nurture leads and provide a consistent customer experience.

Contact us to learn how you can market and sell smarter.

Oftentimes, a prospect has never heard of a company when a sales rep first makes contact. This cold-calling strategy can be frustrating and ineffective, but content marketing offers an alternative.

Connected sales and marketing offer a huge opportunity for more effective lead generation and follow-up. By putting out educational content, you can build trust and add value with leads before your sellers initiate contact.

At eIS Business Solutions, Inc., we can help you find the best tools to integrate marketing and sales and boost the value of your leads. Contact us to learn more.

Park Place Technologies is growing fast. They’re using Dynamics 365 to build relationships and maintain a 97% satisfaction rate with more than 13,000 customers.

With Dynamics 365, their sellers focus on the right opportunities and pivot when needed. They collect and analyze data to improve productivity and close more deals today, while leveraging actionable insights and predictive analytics that inform where to go in the future.

At eIS Business Solutions, Inc., we understand how important relationships are in driving sales, and we can set you up with intelligent tools to close more deals. Contact us to learn more.

Customer engagement is the key to driving sales, so what is the key to customer engagement?

A look at the top sales leaders across multiple industries suggests that digital transformation is a major component. Tools like Dynamics 365 can integrate communications–both internally between sales and marketing teams, and externally–to maximize the impact of multiple customer touch points.

Whether you’re apprehensive about adopting new technology or searching for the latest innovation, at eIS Business Solutions, Inc., we’re excited to help your business take the next step in your digital transformation.

How well do you really know your customers? More importantly, how well do your customers think you know them? 77% of buyers don’t believe the sales people they deal with understand their business.

Prove them wrong! Dynamics 365 for Sales can harness data from a variety of sources to give you a more holistic view of your customers’ needs so you can offer targeted content and relevant solutions.

At eIS Business Solutions, Inc., we want to help you make the most of your data to drive the productive customer interactions you’re looking for.