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How to Create Content that Generates Exposure, Loyalty and Sales

If you’re working towards better relationships with your customers (and who isn’t?), share relevant content with them. They want to interact with you, and good quality content enables them to trust and want to talk with you, according to Cheryl Snapp Conner, CEO of SnappConner PR. She and Jeremy Knauff, CEO of Spartan Media, team together in “How to Create Content that Generates Exposure, Loyalty and Sales” to offer fresh perspectives on basic content marketing advice. It includes specific examples of how investing in content for your customers will produce ripple effects for your company. Check out the article!

7 Types of video content for effective marketing

If you want to reach more potential customers, nothing beats creating a video to market your products and services, your brand, or your core business values. Here are seven types of video content you can take advantage of to appeal to your intended audience. Business introduction or behind-the-scenes If your company lacks an online presence, […]

Why Your Elevator Pitch Isn’t Working

It’s a simple question that pops up suddenly and usually from a stranger. How prepared are you when asked the question, “What do you do?” or “What’s your business?” Although we know it’s coming, too often too many responses are not on point. Elevator pitches take time and thought-process to formulate, and there are definite ways of gauging how the recipient is understanding your response. Author Anna Johansson shares unique ways of looking at your pitch—with suggestions on how to differentiate yours from the rest. Read her article, “Why Your Elevator Pitch Isn’t Working.”

Wiltshire Council improves services for 470,000 residents with Dynamics 365

In 2017, Wiltshire Council wanted to create a digital platform that made them less reactive and more predictive to their customer’s needs.  Watch this video and contact eIS Business Solutions, Inc. to learn more about how Microsoft  Dynamics 365 helped them streamline their user experience and automate many of their back-office processes,  allowing them  to respond to customer needs faster. 

Connected Field Service 

Want to resolve service issues the first time, every time? Contact eIS Business Solutions, Inc. to find out how connected field service from Microsoft can help you move beyond break-fix.  Review this infographic for more information.