Blog

How to market your SMB on Facebook for free

We all know you can buy ad space on Facebook. And while ads on the world’s largest social network are generally quite affordable, they still cost money – which as a small or medium sized business owner, may be in short supply. Thankfully, there are many ways to market your business for free on Facebook. […]

6 ways to use live video to reach customers

Not long ago, uploading a video to the internet was still a new and novel concept, but now we have access to multiple services for live video streaming. Most of these are free and offer great opportunities for increasing your visibility with little to no investment. Let’s take a look at 6 different ways you […]

Mental shifts to make before cloud migration

Productivity, collaboration, freedom. These words are often touted when the benefits cloud technology are mentioned. But do all businesses that make the cloud switch achieve these? Unfortunately the answer is no. Some businesses flounder in the new technology, and some even become less productive because of it. So how can you avoid such a fate? […]

Is your continuity plan doomed to fail?

Just because your IT provider has a plethora of awards and certifications under its belt doesn’t mean that you can blindly hand over your business’s future to them. Often times, there are some aspects in your business continuity plan that tend to be overlooked by your provider. We have rounded up some of these issues […]

OpenNotes portal initiative gaining steam

A recent initiative to give healthcare patients access to the notes their doctor or clinician writes about their visit is continuing its meteoric rise across the country. OpenNotes began a few years ago by researching the benefits of allowing patients to have access to their doctor’s notes. Since that initial study, the number of healthcare […]

Get more retweets with these Twitter tactics

Are your tweets not getting enough exposure? With so many other social media campaigns out there, it can be tricky to get the attention of followers in Twitter. While posting regularly and writing bold headlines are important in grabbing the audience’s attention, there are other Twitter tactics that you should be employing in order to […]

6 Microsoft Word tricks you may not know

Microsoft Word is used by over one billion users worldwide, and of those how many are using it to its full potential? Over the years Word has transformed into a complex design tool that allows it to move far beyond simple text editing. Most users know how to change a font or center their text, […]

Essential Server Management: Cooling

Servers are the heart of most modern SMBs. They host intranetwork data, customer data, and facilitate product delivery. Like any piece of equipment in your workflow, servers need to be carefully cared for in order to keep you up and running. With the strain that most businesses put on their servers, one of the most […]

The age-old marketing tool you’ve forgotten

From free information products such as ebooks to brochures and email campaigns, today’s marketers have a wealth of tools and tactics at their disposal. While content marketing and social media garner most of the attention in the marketing world, it’s easy to forget about tried and true techniques that are as effective today as they […]

Ransomware alert for healthcare practices

Ransomware is becoming a growing problem for the healthcare industry. And with around a dozen attacks on hospitals being reported since the beginning of the year, you may be wondering just how severe the problem is. Should you be alarmed? How can you protect your practice? Here’s an inside look at how the ransomware epidemic […]