Successful businesses offer support at all levels of the buyer’s journey, from awareness in the beginning to advocacy at the end. Knowing what buyers need at each stage allows you to create support and multiple opportunities for positive engagement. In his article, “5 Tips to Get More Customers and Retain Them Too,” Dhaval Sarvaiya discusses the five stages of awareness, consideration, decision, retention and advocacy. Read the article for pointers on how to support your customers at each stage in the journey!

To stand out to customers in the energy market, AEP Energy had to find a way to meet rising expectations despite being technologically outgunned by larger competition. A new data platform built with Dynamics 365 became the cornerstone of their customer experience transformation. 

Virtual assistants fill an essential role in your keeping your customers engaged 24/7. #Microsoft AI solutions to common customer and internal-facing issues are automatically within your reach, freeing up staff to focus on complex requests and high-value interactions.  Check out this infographic!

Explore Microsoft Power Apps basics and learn how you can drive efficiency in your organization. In this learning module, discover how you can use the different building blocks and technologies to create custom, professional applications that solve your business’s unique challenges. You can even start building your first app in minutes.

Creating custom apps doesn’t need to be complicated. Microsoft Power Apps simplifies the creation process so you can leverage existing talent on your team, save money, accelerate development, and scale quickly. Learn how:

Be there for your customers anytime, anywhere, in more ways than you ever imagined when you enable Always On Service with Microsoft. 

Find out how low-code platforms like Microsoft Power Apps deliver apps ten times faster than traditional platforms. Join this webinar with Microsoft and Forrester Research speakers to learn how your technical team can work with IT counterparts to create unique and profitable apps. Join the app revolution here – sign up today.

Now is the time to use Microsoft Power Apps to boost your business, streamline employee productivity, and solve your unique challenges with easy app development. Forrester Consulting named Power Apps a leader in low-code platforms. See the award-winning stats here.

In this episode of This Week in Cognitive, host Noelle LaCharite explores how quick and easy it is to create a chatbot that can answer top-of-mind questions for employees or customers. Leveraging QnA Maker, she builds a bot in minutes from a FAQ website and even gives it some personality.